Friday, December 6, 2013

Game Changer

For me, a website which tells the world who I am and what I am doing is extremely important. It is my foundation. I may not have a physical business space, so I still build in the inner webs.


Since 2008, I've developed 4 websites: www.FlyingOm.com, www.HathaBodyWorks.com, www.Yogasage.org and www.AerialYogasage.com. I've also started 2 blogs, have 2 youtube channels, two facebook pages, 5 emails, and I've changed my name three 3 in the past four years.

As myself changes and morphs (for the better), I am looking for something stable to hold on to. It's exhausting starting from scratch every time. And, for the first time in my life, I'm not traveling. I've been living in Puna in Kalapana for the past three months with no plans to leave, and all plans moving forward toward rooting me here and starting a business.

Actually, I've already started the business and I feel the sweet sensation of success already. But, getting back to the branding and marketing myself... While my business seems to change, my name remains consistent. You could say, "Well, Samantha, you've just mentioned that you've changed your name 3 times in the last four years.... why would branding your name be effective... how is this going to be any different?"


Well, my friend, the answer is easy. The work that I am doing on the planet is to help people feel lighter. I also have a passion for working outside and taking in the solar energy. I believe in the power of the sun to heal. It makes pure sense that my website REFLECT the name that I feel that I embody: Samantha Sunshine. My given name is Samantha Gray, and it seems like a no-brainer, especially after people meet me and get to know me, they laugh when they hear Gray. Comments like, "Oh, your name suits you so well; Gray? hahaha"

Samantha Gray feels like the past. Professional, yes. Honest, yes. But I am a dreamer and a visionary. In a way, owning up to www.SamanthaSunshine.com takes courage--- it takes fire to live up to my name every day. Since I see myself as an optimistic and compassionate leader and coach, my visionary name is Sunshine. Today I thought of a slogan for the website, "Samantha Sunshine: Experience the warmth" ...something like that. Like, the sun definitely INSPIRES, but the sun also gives warmth, which stands for compassion.

I will have a month negotiation trial period where GoDaddy will attempt to buy up the domain for me. As of now, I've only made it into the negotiation phase of owning SamanthaSunshine.com. I couldn't go to sleep tonight without at least trying to help my dreams come true. After all, I am a dream coach, and owning my real name (as real as it gets), is the next step in birthing my creative and visionary self. I'm all about moving forward..... Here's a cheer and a hip hip hooray that the future of this domain lies in my fingertips. I promise to utilize this domain to practically direct people to my work, so they, too, can experience the warmth of the Sunshine.

Aloha

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